How Do Online Retailers Benefit from E-Commerce to ERP Cloud Integration


E-commerce continues to attract enterprising entrepreneurs who want to excel in online retailing. They consider it to be a convenient platform to sell products their customers want at relatively low prices.  Many of these owners use a drop shipping system to conduct their commercial activities in the market. This is the reason why they do not incur any inventory costs. Taking such a step helps them to increase their profit margins. Unfortunately, the proprietors soon find out that operating an online storefront can be a stressful experience.

Can E-commerce to ERP cloud integration help online retailers in the long-run

Experts say most entrepreneurs normally avoid integrating their e-commerce storefront with cloud-based ERP platform for cost considerations. Unfortunately, they soon find that maintaining two independent systems hampers their commercial operations. The retailers end up having to record all necessary data from the e-commerce storefront to the ERP platforms. Such information is generally in the form of customer details, product description, quality sold, price, sales value, and shipping details. This takes up most of the business owners’ time and energy. This is the reason why specialists suggest they should opt for e-commerce to ERP cloud integration. The professionals point out the following four benefits for taking such a step:

  1. Minimizes inadvertent human errors

Entrepreneurs are aware that manually recording data from one system to another is prone to inadvertent human errors.

Moreover, the entire process is time-consuming and stressful for their employees. By opting E-commerce to ERP cloud integration, these business owners can minimize such data discrepancies to a large extent. This is because the employees only have to enter the relevant information into one system.

  1. Enhances productivity

Online retailers can streamline their commercial operations by integrating their e-commerce storefronts with suitable cloud-based ERP platforms. These business owners are then in a position to fulfill their customers’ orders within a short time. This is because all the necessary information they need is available in one system. The entrepreneurs can even provide their clients with real-time information on the current status of their orders.

  1. Simplifies the generation of financial reports

Entrepreneurs need real-time access to various kinds of financial reports. Only then can they make prudent decisions on how to operate their online businesses efficiently. Integrating their e-commerce storefront with a cloud-based ERP platform helps to generate various reports at the touch of a button. These can be in the form of trial balance, cash flow statement, inventory analysis, income statement, and balance sheet.

  1. Boost customer satisfaction

The business owners find taking steps to combine their online storefront with a cloud-based ERP platform boosts their clients’ loyalty. These customers get instant information on the availability of products they want and their prices. Then these individuals can make a decision on whether to place their orders with these retailers or not. They can even also keep track of the current status of their orders.

E-commerce to ERP cloud integration helps entrepreneurs to improve the efficiency of their online businesses. They can minimize inadvertent human errors and provide their customers with real-time information on the status of their products. Moreover, these business owners can get access to vital financial information, which help them to take critical decisions. This takes them one step closer to gaining a competitive edge in the market.

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